A technology & behavioral economy enthusiast, cycler and runner, Luca starts his career in the mid 90s as a consultant in the IT field. In 1999 he is a founder of Network, a company specializing in hardware, software and corporate services. In 2002, from a Network spin-off he established NWEB srl together with Nazzareno Gorni and other partners, initially overseeing the business development of web projects.

Thanks to his expertise and know-how, Luca steps up to be subsequently Sales Director, Chief Operating Officer and General Manager at the MailUp+Contactlab business unit.

Massimo began his career in new media in 1995. Three years later, he founded Contactlab and is recognized as one of the most important internet entrepreneurs in Italy. He was Technical Internet Manager of the Ministry of Transport’s military data center and external advisor to the working group on network security problems for Public Administration at AIPA (now DigitPA). He was a member of the Audiweb Technical Committee for seven years and a web consultant for AssoComunicazione. He has taken part in numerous conferences, workshops, radio broadcasts as an opinion leader on the subject of direct marketing and privacy.